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Simbio™
Via is EIM's flexible and scalable account management tool for account
profiling, and opportunity identification. VIA offers clients a
user-friendly interface to manage and input customer information
for sales opportunity identification, account profiling and segmentation.
Extensive reporting options enable users to look deeply into their
customer accounts as well as products, people, divisions and geographies
for critical decision-making data. Via, whether functioning as a
stand-alone application or integrated with your legacy systems or
major CRM systems, is the right tool for your internal and external
sales forces to increase customer interaction and retention.
| SIMBIO
Via users are able to enter, store, access and request data
in four key areas: |
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Account
- full identification of the account, company name, location,
related locations, subsidiaries, industry type and more |
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Contact
- complete identification and contact information about the
customers relevant to the selling process, such as buyers, coaches,
influencers and key technical users |
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Opportunity
Reporting - the process that defines which products
and services have been sold and those that define a future opportunity |
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Management
Reports -users access a menu of frequently needed
reports outlining information relating to product sales, customers
and employee sales activity |
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